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Willowby Wedding Dress Trunk Show

Willowby Wedding Dress Trunk Show

Sugar, Spice and Everything Willowby nice! The wedding dresses in the Willowby Trunk Show are just what you need right now!

The sweetest looks from the Willowby bridal collection have graced our shop and will have you feeling like you’re on cloud 9.

Feeling like a princess on your wedding day is something every bride has thought about. I don’t mean a kitschy, childhood vision of Cinderella. I’m talking about a mature, modern bride, feeling like the most stunning woman in the room, marrying the person of her dreams. As I was sorting through all of our Willowby Trunk Show arrivals, all I could think about is how these wedding dresses are the epitome of a sweet and romantic 'princess' vision translated for the millennium.

Willowby Jewel Dress Troy Bridal Store


Willowby #57711 “Jewel”
Spring 2017 Collection
Retail Price $1,170
| A-Line dress with Ashbury Lace Scallop, Deryn Trim, and English Net. Halter straps with keyhole back and sweep train.|

 “Jewel” immediately caught my eye when the Willowby trunk show dresses arrived as it’s such a charming gown. You have your English netting in a clean a-line cut, but the placement of the lace trim and the keyhole back really make it standout. In every sense of the word, this dress said “sweet” and I knew I had to have model, Liz, wear it down the street to one of my favorite downtown Troy locales and very appropriately named, pastry shop, Sweet Sues. Jewel just has something innocent and yet classically bridal about its look. It’s the apple pie of wedding gowns, but with a secret little ingredient! ;)

Willowby Jewel wedding dress troy bridal shop

The "Rorain", another of my favorites in the Willowby trunk show, also has a very soft, sweet princess look but in a completely different way than "Jewel." This dress comes in what Willowby has named “porcelain pink” and to me, it's the ultimate charmer. When I put Liz in this gown, it was like she was floating on a cloud. And I must say, with her natural red hair, I personally was obsessed with the blush tone on her. A-line with a tulle skirt and a lace bodice complete with a sweetheart neckline. There’s no going wrong with this beauty. This is your classic princess wedding dress with a modern twist and complete ease. Add any accessories, flower crown, lace trimmed veil, pearl belt, you get the idea, to complete your personal touch. We just went with cupcakes! Rorain has the quintessential Willowby elements - light, classic, with just the right touch of dreamy! I just love it!

Willowby Rorain wedding dress troy bridal shop

Willowby #56724 “Rorain”
Spring 2016 Collection  Retail Price $966
| Natural waist, A- Line dress with Natalia Lace Motif, Soft Netting, and tulle. Strapless sweetheart neckline. Porcelain Pink. |

Willowby Rorain wedding dress troy ny bridal shop

As you can see, Willowby does soft and airy, while never allowing you to get bored looking at their masterpieces. We have these two amazing Willowby Trunk Show dresses and many, many more from Willowby for only a limited time. So make your appointment today as these magical beauties will be leaving us October 29th. And p.s. while you're down here, may I suggest a pop-in at Sweet Sue's for a nibble and cup of tea. You may just find two new loves in one day!

Until next time!

It's Official, Love Story is Open!

It's Official, Love Story is Open!

We're open! Last Thursday, we officially opened the doors to Love Story. Our morning started with a ribbon cutting with Troy Deputy Mayor Monica Kurzejeski and members from the Mayor's Office, the Downtown Troy Business Improvement District and Rensselaer County Regional Chamber of Commerce.

We then were local celebrities and did a quick interview with Dan Bazile of Channel 13 news

Love Story Channel 13 News Albany Interview

After some mad last minute prepping, we finished the day sipping champagne, jamming to tunes from Music Man Entertainment, hitting up the Elario Photo Booth and chilling under the stars with great friends at our launch party.  We are extremely thankful for all the love in support of from our family and friends ! We would not be here with out you. Special thanks to Jess Carley, Brooke Chaffee-Zayas, Skye Ogren, Elario Photography, Music Man Entertainment, Linda Conley Photography, Jenny C Design, Flowers by Pesha, Brown's Brewing Co, B-Rads Bistro, Jenna's Salon, Pecks Arcade, The Placid Baker, Pretty Polite Print BoutiqueRenaissance Hotel Albany, and Weather Wood. xoxo Lisa & Janet











Hello Hollywood Glamour

Hayley Paige 6411 “Emeryn”
Spring 2014 Collection
Consignment, Altered Gown $2,310
| Ivory English net fit & flare bridal gown with ruched detailing on bodice, double horsehair | 

This dress is one of a kind, which is honestly how Hayley Paige seems to go about all of her designs. No bride looks the same, and I can guarantee you won’t find any other gowns similar to hers. Emeryn is no exception! We had a bride bring in this beauty to consign with us that she herself wore, which I think adds to the magic of the dress. Our shop is Love Story for a reason, each gown and each bride carries a story of love and excitement.

I’ve always loved a mermaid or trumpet silhouette, it seductively whispers glamour...because screaming is unladylike. Whether you have the curves already or you constantly wonder how Kylie Jenner all of a sudden looks like an hour glass and how you can do that, this cut does it for you. There’s a reason this shape has that vintage Hollywood bombshell aspect. It’s feminine and it’s sultry, but with Emeryn, you still look and feel like a bride. The flattering pleating of the English net across the bodice adds a soft touch, and mixed with the horsehair trim- that adds volume but none of the weight, you have that perfect balance of high glam and bridal. Now to complete the gown, we can’t ignore the crystal covered keyhole and straps. I like to think of it as an armor. Commanding yet stunning. Think Khaleesi on Game of Thrones, that is what this encrusted back says to me. There’s a delicate detailing of the sequins and crystals that form this amazing beadwork feature. I don’t know how Hayley Paige continuously achieves the equilibrium of cool, effortless trendsetter and the grand, opulent romantic. But she does it. Every. Single. Time.

Do you want to feel like a whimsical, free spirited fairy who just floats through the forest completely love struck? But also as if you could ride on top of a lion while dripping in jewels, to a golden throne that your literal knight in shining armor is waiting at? Or just you know, walk down a totally normal aisle at a more realistic venue and see your human fiancé staring back at you? Really any scenario is perfect for this dress. You get the idea.

Come see me at A Love Story Bridal to try this one of a kind piece! It is a one and only and ready to fit the next perfect bride! Once she’s gone, she’s gone. Give us a call to set up your appointment and see if this is the dress for you!

Xoxox, Skye